The Best Content Creation Tools You Need to Rev Up Your Readers

  • April 1, 2022
  • admingreen
  • 12 min read

Creating content that stands out from the millions of other web pages online can be challenging. 

You want to make sure that your readers are engaged and that your content is truly remarkable. 

This is especially difficult when you don’t have the right tools at your disposal. 

In this blog post, we’ll discuss nine content creation tools that will help you create jaw-dropping content!

The Importance of Content Creation Tools

If you want to be successful online, content is key. That’s why content creation tools are so essential. With these tools, you can easily create high-quality content to engage your audience and help you achieve your business goals.

Some of the benefits of using content creation tools include:

They save you time: With content creation tools, you can easily create great content in a fraction of the time it would take to do it manually.

• They improve your efficiency: By automating some of the tasks involved in creating content, these tools can help you work more efficiently and get more done in less time.

They make it easier to collaborate: If you’re working with a team, content creation tools can make it easier to collaborate and get everyone on the same page.

They help you stay organised: These tools can help you keep track of your content calendar and ensure that you’re publishing new content regularly.

Content creation tools are an essential part of any successful online presence. These tools are a must-have if you want to create great content, save time, and work more efficiently.

Research Tools

A big part of all marketing efforts in research – and it’s no different with content creation. Researching your keywords, headlines and which topic ideas will get you the most readers can save time and make your efforts worthwhile.

Here are some of the best content creation tools for research.

Google Trends

Google Trends is a great tool that can help you see what is currently trending. You can use this information to create timely and relevant content, which means more readers and the chance to secure followers.

While Google Trends isn’t the most advanced tool, it serves its primary purpose well. For example, as you can see from this image, the search for ‘content creation’ shows how popular the term is over time.

Google Trends Content Creation

However, perhaps the best thing about trends is its ability to provide information on news surrounding the search topic that’s currently trending.

This is particularly useful when you want to write relevant content because time is of the essence. By using Google Trends (which is entirely free), you’re sure to keep up with your competitors and create content that people want to read.


When it comes to SEO tools, Moz is up there with the best of them. It’s a great tool that can help you to improve your visibility and ranking in search engines.

Moz has many features that content creators will find helpful. For example, the MozBar allows you to see how well a website is doing in terms of SEO.

It also provides information on things like page authority and domain authority. Both authority features can be beneficial when you’re trying to create high-quality content, as it allows you to see what works well and what doesn’t.

Perhaps the most advanced element of Moz is its keyword planning tool. Not only does it find keywords according to your competition and volume requirements, but it also has a priority feature, which enables you to prioritise your keywords, so your content has the best opportunity to rank.

There is a free version of Moz, but it’s pretty limited. The paid-for version starts at $99 per month, which isn’t too bad considering its benefits.

While you might not want to spend money on SEO, it can be highly beneficial, and Moz essentially gives you a full-service solution.

Top Free Alternative: Google Keyword Planner

Answer The Public

Answer The Public is a great tool that allows you to see what questions people ask about your chosen topic. Once you have this information, you can use it to create content that is both informative and helpful, two things that will always be in demand.

This tool is also free, making it an attractive option for those on a budget. Simply type in a keyword or phrase, select your country and language, and Answer The Public will do the rest!

As you can see from the image below, this tool provides various questions that people have asked about content creation.

Some of these questions could be used for blog posts titles, while others could be answered within the body of your work.

In any case, this tool provides a great starting point for coming up with content ideas that will be popular with your readers.

Writing/Editing Tools

Even the most skilled content creator needs some help when creating engaging content – because even tiny errors can have a significant impact on a reader.

These tools don’t do the writing work for you, but they ensure you’ll be able to enhance your content marketing efforts and remove the room for errors.

Surfer SEO – Content Writing Tool

Surfer SEO is an excellent tool to improve your content writing. It’s an online app that analyses your competitor’s content and tells you what you need to do to improve your own.

It also gives you tips on keyword density, readability, and length. Of all the content writing tools available, Surfer SEO is the best to improve your skills. 

The best part is that it has a free version, so you can try it out before committing to the paid version.

If you’re serious about improving your content writing, then Surfer SEO is a valuable tool to help you achieve this.


It doesn’t matter what your English grades were; grammatical errors are inevitable. This is where Grammarly comes in.

Grammarly is a free grammar and spell checking tool that is also highly flexible. Firstly, you can install it as a plugin on your web browser, which means it will automatically check your spelling and grammar as you type.

It also has a standalone app that you can use to proofread your work. This is great for writing longer pieces or checking things like e-mails before you send them.

Grammarly is an essential tool for content creators as even the most minor mistake can make you look unprofessional. It’s also straightforward, so there’s no excuse not to use it.

The free version gives you some basic tools, but if you want to take advantage of a flawless grammar and punctuation solution, you’ll need to invest in the premium version.

Hemingway Editor

The Hemingway Editor is an ideal tool for content creators who want to improve their writing. It’s an online app that checks your work for readability, grammar, and style.

It also highlights any areas that need improvement. The Hemingway Editor makes your writing more readable and easier to understand.

The free tool is also beneficial for breaking down complex sentences and ensuring that your work is free of errors. While it won’t point out glaring errors, you can use Hemingway to refine your written content.

CoSchedule Headline Analyser

If you’re creating content for your blog or website, you need to make sure that your headlines are effective. After all, this is the first thing that people will see!

The CoSchedule Headline Analyser analyses your headlines and makes sure they’re effective. It’s also completely free to use.

All you need to do is enter your headline into the tool, and it will give you a score out of 100-then tell you what you can improve to make your headline more effective.

If you want people to read your content, having a compelling headline is essential. The CoSchedule Headline Analyser shows you how to engage your audience and make them click on your content.

Visual Content Creation Tools

Let’s face it; nobody likes to read streams upon streams of content – which is why it’s essential to break your blog post, e-books, whitepapers and web pages up with attractive graphics.

Many people utilise stock photos, but these free images are often overused, so using alternatives can make your content stand out.

Two visual content creation tools that are particularly useful are Canva and Giphy.


Canva is the most popular visual content creation tool for those that lack graphic design skills. The cost-effective software makes it easy to create a range of stunning graphics, infographics, blog banners, and everything you need to bring your visuals to life.

The free version is fine for beginners, but content creators can access thousands of pro tools and photographs, so it’s highly beneficial.

Canva lets you achieve so much, and it’s probably the most accessible tool available. There are also plenty of pre-made templates so you can design a range of content visuals without needing any graphic design skills.


We all love a good GIF – and the top place to find them is through Giphy. The short video clips always make people laugh, and they’re ideal for adding some personality to your content.

The best thing about Giphy is that it’s completely free to use. All you need to do is sign up for an account, and you’re good to go!

If you’re looking for a way to make your content more engaging, using GIFs is a great solution. Not only are they eye-catching, but they can also convey a message quickly and effectively.


Flourish is a tool that enables anyone to create data visualisations. If you have any data that you want to present in a more visually appealing way, then Flourish is the perfect solution.

It’s effortless to use, and you can create a range of different visualisations. There’s also a free version, so you can try it out before committing to the paid version.

If you need to present data in an engaging and visually appealing way, then Flourish is the perfect tool.


Piktochart is an excellent tool for creating visuals. Whether you need a social media image, presentation or want to create infographics, Piktochart has you covered.

Even the less design-savvy person can use Picktochart, and it takes the stress away of designing your own visually appealing graphics. 

There’s also a free version, so you can try it out before committing to the paid version.

If you want to make your content more engaging and visually appealing, Piktochart will make your business look highly professional.

The Pros and Cons of Using Free Content Creation Tools

There are a lot of content creation tools out there that are free to use. But is it really worth it? While some people would argue that free tools are just as good as paid ones, others might disagree.

So, let’s take a look at the advantages first.

Pros of Using Free Version Content Tools :

You can save a lot of money.

This is probably the most apparent advantage of using free content creation tools. If you’re on a tight budget, using free tools is the way to go.

You don’t have to worry about updates.

You often have to pay for updates or new features with paid content creation tools. With free tools, you don’t have to worry about that. The developers will usually release new updates for free.

Free tools are good to test the water.

If you’re unsure which content creation tools are really for you, then free tools are a great way to test the waters. You can try out different features and see if it’s something you’re interested in before spending any money.

Disadvantages of Using Free Version Content Tools:

The quality might not be as good.

This is probably the most significant disadvantage of using free content creation tools. The quality of your work might not be as good as it would be if you were using paid tools.

You might not have access to all the features.

Another downside of using free content creation tools is that you might not have access to all paid tools’ features. So if you’re looking for something specific, you might not be able to find it in a free tool.

Professionals invest in expensive tools because they work.

Lastly, it’s important to remember that professionals invest inexpensive content creation tools because they work. They’re worth the money because they help you create better content. If you’re serious about your work, then free tools might not be the best option for you.

It really depends on your needs as to whether or not free content creation tools are worth it. If you’re just starting or on a tight budget, then free tools can be a great way to get started.

But if you’re looking for high quality and professional results, then paid tools are probably a better investment. Whichever route you choose, make sure to do your research so that you can find the best content creation tool for your needs.

Is There An Alternative to Using Free And Paid Versions of Content Creating Tools?

Now you know some of the best tools for content creation, it’s time for you to decide which are best for your needs. Remember that while some people have no problems creating their blog content – others might prefer to focus on the areas of their business they enjoy.

If this sounds like you, using a professional content marketer is excellent. Long-form content writing services are designed to be highly flexible, and they help you build a successful business.

Content will always be king, and while it requires a great deal of effort to create informative and engaging blog posts and visual content – it’s completely worth it! 

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